Hi shaper ✌️,

I hope you’re moving with purpose this week to make progress on your journey. 🚀 

There is an ongoing debate on what’s the most important trait when building a startup: 

"Purpose vs. Speed" 

Most people in the startup game argue for speed. 

It manifests in sayings like: „move fast and break things“ as axioms for tech startups or „fail fast“ and similar lores. The „winner takes all“ narrative requires the market competitors to move at the greatest possible speed.

This is how a day working on your startup looks like:

Yes, speed is important to get somewhere. The problem: if your goal is to be fast, you might end up running into the wrong direction. 

Purpose is more important! 

If you focus on purpose, you’ll get speed as a byproduct.

If you have actual purpose, you want to move fast (=purposefully). It’s a natural consequence, because the aspiration you’re working towards is so important to you that you grow impatient and want to make progress.

There is a misconception though with „purpose“:
Purpose without speed is just a fancy branding not actual purpose.

CHALLENGE

„What purpose are you working towards? Is what you’re working on today aligned with your purpose?“

Let’s focus on purposeful advancement this week.

Best, 

David